My name is Sydney Jones. I'm a fashion and beauty blogger turned PR Specialist from the Indianapolis area.
I was 13 when I started my first blog on Blogspot to document my sewing and craft projects. Shortly after, I fell in love with the beauty community that was beginning to populate on Instagram, and changed directions. I found my niche in skin and hair care, and dabbled in petite styling and fashion week trends. I began to grow my Instagram and blog regularly, eventually diving into the influencer sphere. During this time, I had the pleasure of working with brands such as HASK Hair Care and Neutrogena - all before I was 16 years old.
Fifth & Cor is a digital innovation company changing the way businesses market themselves. It's a dream come true to be able to work as a copywriting + PR associate for such an incredible company full of strong women. Every day is a different experience - one day I may be writing and sending pitches, and the next I'm keeping tabs on the social media of our clients.
Beginning in 2013, Simply SJ was a fashion and beauty blog known as Stellar Dolly. I worked with several brands including Neutrogena, and HASK, producing content for multiple social media platforms and paid media options. After rebranding to Simply SJ, I still continue to write within the fashion and beauty niche. Alongside this, I offer freelance services for copywriting, branding, and content creation.
I started my journey at Ulta Beauty as a Beauty Advisor. I loved working with customers to find them their perfect match for anything they need. This passion drove me to work my hardest every day, and in May of 2022, I was promoted to Prestige Advisor and given reign of the fragrance section. I found a love for fragrance and learned every note in my scents, eventually boosting our monthly sales by over $2000 compared to 2021.
I work as the main copywriter for 3 Baby Birds Digital Solutions. In this role, I provide copywriting services to clients on both a regular and as-needed basis. For clients receiving a website redesign, this service typically entails providing SEO-Optimized copy for the new website pages with the option to add blog posts. In an as-needed format, customers can purchase packages to receive X number of blog posts per month, email newsletters, and/or social media content.